Author Archives: Atlanta

LASIK Atlanta Case Study: Building a Website

Building a website isn’t really all that difficult. There are many platforms that make the process “drag and drop.” The newly launched website, LASIK Atlanta (lasikatlanta.org), doesn’t follow the traditional method though. If you look now (at the time of me writing this post), you’ll see that the website itself is very ugly. However, the content is very well thought out and the structure of the actual website is done the right way. I’ll get more into this later, but you should know that building a website isn’t just about making it visually appealing. It’s also about making it functional.

In the battle of functionality vs graphics, the former wins every time. Just think about what you want your website to actually do. It’s not just a portfolio. It’s a tool to turn visitors into buyers. It’s quite possibly the greatest marketing tool you’ll ever have in your tool belt. If you don’t have one yet, here’s how you do it.

LASIK Atlanta’s Functionality

Since the webmaster, Tom Spradlin, hasn’t implemented any of his design aspects of the website yet, it makes it very easy for us to look at the structure of the website. Here’s what it looks like.

Main Topic
– Subtopic
– Subtopic
– Subtopic
– Subtopic

Many people get this wrong. Here’s what it looks like according to the LASIK theme.

LASIK Atlanta (Home Page)
– how it’s done
– cataract surgery in Atlanta, GA
– glaucoma surgery in Atlanta, GA
– financing the cost of LASIK

Ideally there would be more pages under each main subtopic, but from what I understand, the content is still in development. As it stands now, visitors can find pretty much anything they need when researching who the best LASIK surgeons in Atlanta are, what all is involved in the actual surgery, and how they can afford it. LASIK Atlanta even goes so far as to list several of the pro’s and con’s of this elective surgical procedure. Laser vision correction isn’t something that people just impulse-buy. They research it thoroughly and want the best value. From what I can tell, this particular website gives a person all of the information they need to do just that.

Why LASIK Atlanta as a Case Study?

We chose this website due to it’s newness in Google’s cache. It was launched just a few months ago and we are hopeful that it compete with some of the other laser vision correction websites listed on the first page of the search engines. The people over at Force Boost, an SEO company in Atlanta, Georgia are consulting with Mr. Spradlin on his website. I don’t think that they are actively involved in it’s creation, but they are helping out Mr. Spradlin as a trade agreement for speaking at their business mastermind group that they host once a year.

I hope this case study has helped give you a few ideas on how to set up your website according to thematic relevance. If not, just go check out their website for yourself and you’ll easily be able to see what I’m talking about. You can also view some more of their content about LASIK and cataract surgery on the company’s niche site hosted on WordPress.com. For a list of all of the stuff they’ve published, visit this LASIK themed Scoop.It.

How to Start a Snow Removal Business

If you’re wanting to try your hand in entrepreneurship, then it’s important that you find something that you can be passionate about. Most people end up starting a snow removal business because their landscaping company doesn’t have anything to do during the winter months. I’ve never met anyone that is passionate about shoveling snow, but I’m sure that these people do exist. Heck, you might even be one of them. What’s important to think about though, if you really want to start a snow removal company, is the legitimacy of this being a full-time income for you during the winter months. You’re going to have to know how to market yourself better than your competition.

Funding Your Snow Removal Start-Up

You aren’t going to have to buy a lot of things to get started in comparison to other entrepreneurial opportunities out there. For instance, this company that targets commercial snow removal in Chicago started off from very humble beginnings. Basically, you will have to get some insurance and some sort of machine that can push snow. You could buy a snow blower that you follow behind and just focus on sidewalks and small driveways to start. You could also buy a plow and install it on the front of your pickup truck if you want to go that route. You might be able to afford a combination of both. It is our recommendation that you start small and not borrow any money from friends, family, or financial institutions.

Marketing Your Snow Plowing Company

When marketing your new company, the question is going to be, how is your competition marketing themselves? If you are up against commercial snow removal companies, then you are going to have to show up in person and talk to the owner of the property. The reason for this…most other companies won’t have the guts.

For marketing a residential snow plowing business, we highly recommend that you use door hangers right before the weatherman says that it’s going to snow. Being ‘top-of-mind’ is usually how people get business and if you time it just right, you can easily out-market your competition. After all, your competition is probably just some kid down the street who owns a shovel.

So, there you have it. That’s really how to start a great snow removal business. Just remember, you have to do really well during the months that you are “in business” because you aren’t going to have any revenue during the other months. 🙂

Dekalb County Bail Bondsman Opportunities in Atlanta, GA

One of the up-and-coming industries is that of the bail bondsman. It turns out that this opportunity can be quite lucrative indeed. I’m sure you know someone who has had to get bailed out of jail at one time or another. In fact, many of us have run into the law at one point or another ourselves and have had to acquire a bond to get out. We may not have even been in the wrong, but we were arrested and had to get out. A lot of us have responsibilities that we have to fulfill. Whether it be going to work the next day or driving our children to work, getting thrown in jail can sure put a damper on things. Have you ever thought about being a bondsman though? Just think about the limitless opportunities there for a minute.

Most of the time, a person who needs bail money can’t afford it themselves. They aren’t going to skip their court date. They’ll show up in front of the judge when they’re supposed to and you make a profit in the process. All the while, they get to spend time with their family, get legal representation, etc. It’s a win-win situation.

How Bail Bonds Work

The way that the bonding system is set up in the United States is pretty unique. There aren’t very many other countries with these processes in place. I wonder if that makes criminals take their arrest more lightly? Who knows, but what I do know is that crime is on the rise. As more and more people are getting in trouble and getting arrested, the demand on a bonding company also increases. Again, most of the time, these people are not a flight risk and your “bet” is safe when you get them out of jail. Here’s the downside of this industry though, the occasional client is going to skip their court date and you will be held liable for the full bail amount.

For more information on this, a good resource is…

Bail Bonding Now
235 Peachtree Street Northeast #400
Atlanta, Georgia 30303
770-799-6756

Most financial institutions are going to be able to extend a loan your way to cover the huge financial obligations associated with this type of career, but you’re still not going to want to have to pay that back, are you? No, you’ll have to hire a bounty hunter. They don’t call it that anymore though. They call it a recovery agent or something. I don’t know. I’m not in the ‘bounty hunting’ business. But, I’m thinking about starting a bail bondsman business. The income opportunities are great and the risk is low, as long as you’re smart about who you choose to spring from their jail cell.

In cases where you think a person might be a potential flight risk, you can simply ask for collateral. This is very common in the industry. This means that if the person DOESN’T show up in front of the judge on their designated court date appearance, they will forfeit the collateral raised to you. Since you will be financially liable for the whole bail amount at that time, you can work with the courts to pay this off by selling the collateral. Pretty simple, right?

I highly recommend this opportunity. Especially in the Atlanta area. Dekalb County bail bonds are the highest in demand right now, so looking into that is a great place to start.

The Undeniable Truth About Marketing

Material advertising and marketing has actually become a new buzzword. It’s spawned its very own home sector; there are content advertising courses, experts, publications, and so on Wikipedia, “Material marketing registers for the concept that providing top notch, relevant but useful info to potential customers but consumers drives profitable customer activity. Content advertising and marketing has perks in terms of keeping visitor attention and boosting brand name loyalty.”

That’s great and although I’m a large follower in content marketing, a crucial indicate understand though is that material advertising existed well before this term was created but well just before the internet came to be such a control force. At my firm our emphasis has constantly been on content, on useful info that the public as well as the media can use. Good public relationships companies have been using material advertising for decades. The concept is not a new one. It’s just the spin that’s various. Likewise, media connections specialists have actually been developing as well as creating brands long before the term “marketing” became such a catch all term.

The emphasis on the approach, style and also material are really not new, what is brand-new is the setting of circulation. Social media, blogging, online marketing. those outlets are fairly new. Still, they are the channels of dispersing but circulating info, they are not the info itself.

The brand-new mantra is that “on the net material is king”, yet in reality material constantly was. Whether composing a press release, a white paper, or a post or pitching a TV section, establishing an excellent story as well as producing strong content have actually always been the bottom line. An effective PR project has actually always depended upon strategic content advancement.

The shift is in the tool(s). Now you could provide content via the traditional press electrical outlets of TELEVISION, magazines, newspapers and the radio, along with using blog sites, vlogs, social media sites, and also email advertising and marketing. Using this combined approach a business could increase a business, construct a brand, as well as develop a strategic reputation-building technique.

Yet keep in mind that a basic pitch or sales shopping list does not qualify as efficient material. The work is to fix a trouble, offer a solution, support an originality, or disclose a brand-new way to come close to a problem. You wish to be inspiring, assumed provoking, and supply reducing side methods but reliable solutions. You could discuss exactly what’s brand-new as well as just what’s next, however the bottom line is that your content is useful as well as talks to your target market. Just how can you make your client’s lives simpler, healthier, even more time efficient, more inexpensive? Deal unscientific stories that highlight these factors. In this instance content implies worth.

So, yes content advertising online is an incredibly vital marketing device, although social media sites and also blogging are fairly new tools, the essentials of producing impactful content that informs an excellent story but provides value to the viewers is as basic as marketing itself. Content has actually consistently been king.

Dirty Facts About Marketing Revealed

Paid announcement computer programming is direct response television, meanings that throughout the industrial information is offered the customer to make direct call with the homeowner. This typically occurs with the publishing of a 1-800 number and also now a lot more often an URL for the item’s web address, also. The mix of marketing as well as direct advertising makes commercials the ideal combination for reaching hundreds of target customers at one time. A benefit that makes commercials preferred with marketing experts is that it is considerably a lot more cost effective than routine airtime just since it is for commercials. It has been determined that roughly 1/3 of the United States populace watches infomercials so this is a huge target market that can be gotten to rapidly, effortlessly, and cost effectively. The reach is far as well as the rate is extremely cost effective.

The majority of every person understands which direct response television is and also they frequently describe it as a paid announcement. One more fascinating fact regarding infomercial advertising campaigns is that they are targeted in the direction of people who could afford them. Normally, when somebody is viewing a commercial they are in the target group for that particular item, meanings that they can most likely manage to acquire it. Research is used to figure out when different individuals are watching television and also how to market to their target market. That’s how it is established whether an infomercial will certainly broadcast early in the early morning, mid early morning, mid mid-day, or perhaps in primetime.

Folks in their mid 40s have the most buying power and that is the ordinary age of the infomercial customer. Due to this marketing professionals usually target this age with their commercials greater than various other age.

In the early days of paid announcements women were the main purchasers. This has actually begun to alter somewhat for many years, nonetheless, and today several guys acquire choices via infomercials, also. The infomercial industry anticipates this will certainly transform much more in the future and also an equal amount of males and females will certainly both acquire products through direct reaction marketing.

Lots of people enjoy getting products with direct response television as well as infomercials merely since they know what they are buying, exactly how it functions, and also have actually made the choice on their own to purchase. Given that there is no salesperson breathing down their neck trying to encourage them to get a product customers will certainly be more happy with their purchase and general dealing with.

The Low Down on marketing Exposed

The variety of consumers making use of Facebook’s online-advertising system has greater than tripled in the past YEAR. This means that more and more little- and also tool- sized businesses are now using Facebook as component of their internet marketing approach. Lots of regional companies are now discovering success in this advertising and marketing version. Facebook launched its marketing program in 2007.

The advertisements, which appear on users’ Facebook profile pages (wall surface, details, images and so on) enable 25 personalities in the title and as many as 135 characters in the body of the text plus an optional image. The targeting behind the advertisements is driven by the individual profiles of Facebook customers. If you detail The Simpsons as your preferred TV-show, you will most likely understand an advertisement from Foxtel earlier or later.Wired’s Fred

Vogelstein believes that Facebook is poised to take control display screen marketing the method that Google has dominated search advertising and marketing. Internet individuals behave differently on Facebook compared to anywhere else online. Most of them utilize their actual names, connect with their real buddies, share their actual thought and feelings, tastes but information. This is just what makes Facebook audience so attracting advertisers. You have genuine people with individual top qualities who can be split into precise customer categories. Google, Yahoo as well as other online search engine, on the various other hand recognize little concerning of its individuals apart from their search records but some searching activity.Doubling its membership

in March, Twitter is increasing even much faster compared to Facebook. As you could bear in mind, at the end of in 2012, Facebook tried to buy Twitter for$500M but failed miserably. If Facebook had secured Twitter’s big stake on the actual time individual created information, they could possibly have secured the dominant position in individual generated live content. A growing number of Internet customers are transferring their social practices to Twitter and Facebook from sites like Friendster as well as MySpace. In Could this year, Facebook went beyond MySpace in the United States, which was the last solid grip for the Information Corp had website. According Facebook’s principal running officer, Sheryl Sandberg Facebook’s revenue might climb up 70 percent this year. Additionally last month, Russia’s Digital Sky Technologies paid $200 million for much less compared to 2 percent of Facebook, valuing the firm at$ 10 billion. Earlier Microsoft had actually safeguarded a 1.6 % concern for$ 240 million.Facebook is based in Palo Alto, The golden state. It was founded by Mark Zuckerberg in 2004. Wired is a regular monthly journal

posted since March 1993. Wired reports on how technology has an effect on society, the economy, and also national politics. Had by Cond Nast Publications, it is published in San Francisco, California.

The marketing Trap

There’s been a bunch of talk about the economic crisis going around, yet there are some jobs where recession is simply an additional word. Among those works is that of a Net marketing expert. People which operate in Web marketing are appreciating a great time right now while folks who are functioning various other tasks are struggling with the economic downturn and also its issues. Fortunately is that there are always opportunities for somebody who wishes to be a Web marketing professional, so it’s a task industry with perpetual openings. You don’t need to use, there’s no waiting period, and also any individual with an entrepreneurial spirit and a desire to run their own Internet business could do it.

Being a Net marketing expert isn’t an obtain rich fast scheme, yet it’s an excellent means to construct a business and have a career that will certainly last through the recession as well as anything else that the economy would like to place at it. Any type of kind of Web business requires internet marketing, yet the appeal of this sort of task is that non-Internet companies require Web marketing, also. These business might not sell their goods or services via the Net, but folks should manage to locate them, and considering that so many folks make use of the Internet for almost everything today, a Net online marketer could remain to benefit, also during times of economic crisis. A Net company made around marketing is easy to launch, and because there’s nearly no cost to the majority of these companies, people that are going to pieces in the recession and do not have much money could still get going as a Web marketing professional with no problem.

The idea of recession disappears for those who work in the Online marketing career and they will always have work to do. The only way that they would ever before run out job would be through a complete failure of the Net, as well as everyone understands that’s never going to be something that takes place. The future and also the financial account of Net online marketers look really intense, and it’s the sort of profession that enables liberty from managers, timetables, as well as bothers with just what the economy is doing, making it a terrific option for a bunch of folks.

Denali Executives Inc Business Management

Management at Denali Executives Inc, a sales and advertising firm in Indianapolis, has done their due diligence in acquiring the leadership experience required to expand their business beyond the confines of Indiana. If you want to know how to run your business better, manage your people more effectively, and reach greater heights…read on.

Denali Executives is one of those companies that is actually making local headlines for the way that they are doing business. A lot of marketing companies get a bad rap these days due to hiring and managing practices, but this advertising and sales firm is definitely not one of those. In this article, I’ll explain what they’re doing so that you can replicate in your own business.

Denali Executives Inc Strategies

Getting and managing your personal enterprise isn’t as easy as operating for an additional individual or a firm you do not personal. At Denali Executives Inc, they say that leadership capabilities is really a qualification to operating a company and not everybody is prepared to discover how you can create those abilities. In the event you want your personal enterprise but do not possess the company experience, you are able to look for a companion or somebody to function for you personally who can operate the day-to-day of one’s company. You need to discover an individual that you simply can trust unconditionally or you may uncover that you simply don’t possess a company. The manager of Denali Executives Inc states that you can maybe begin out as a 1 individual company then steadily function your method to broadening your company. In the event you choose to function having a company coach or get a guide, they will probably be in a position to assist you to to maximize your possible.

denali executives inc

You should discover how you can run a company like Denali Executives, however it may even be much more essential to discover how you can possess the right mindset. Your company will fail terribly in the event you do not have a belief that you’re going to turn out to be effective or you do not possess a positive frame of thoughts. Coaching like the kind you find at Denali Executives may be fairly useful when you are extremely great at what you do but lack the self-confidence to take it to a greater level. You’ll require a various kind of coaching in the event you currently have the self-confidence to operate a little company but have no concept on how you can go about it.

Denali Executives Inc Says…

It’s important that you’re sincere with your self concerning just how much time and work you’re prepared to invest on your company. In the event you believe you do not possess the abilities to operate a company on-line, then you definitely shouldn’t go any further. Nonetheless, when the want is there, then you definitely only require to get a company coach to assist you.

Denali Executives
1099 N Meridian St, Indianapolis, IN 46204
(317) 822-5950

At Denali Executives, there is a ton of coaching and development as evident through their published accolades. It is fairly easy for you to attempt to do the same.

The Dirty Truth on marketing

That’s right, like you I was very cynical of this program when a good friend presented me to it. Initial thing I did was search Google for every little thing I can locate on this firm. I explored the MLM Rip-off websites as well as would find absolutely nothing unfavorable regarding this business ASD. The even more I looked the much more good responses I was developing. If fact by the time I was done I was really inflated concerning this possibility.

Very first factor I did was register on my friends website. There is no cost to do this actually I added 72 advertising credit histories my initial day in concerning 30 minutes of surfing the advertisements on the site. I then applied those credits to my very own website which placed it into the turning of ads. All this was carried out cost-free. 72 ads amounts to $72. Not bad for Thirty Minutes job.

I then ended up being very interested in the discount component of the chance. The concept is easy. You acquire an ad package for a minimum of $10, that gets you 10 advertisements. Daily you browse the called for amount of advertisements (someplace in between 12 and also 24 relying on the amount of you put in) and also you make rebates on the pound worth of your advertisement bundle up to 125 %. On average they pay out about 1 % every day. So if you simulate I did and also tummy up with $1000 you would make rebates of around $10 daily. Does not seem like much but do the mathematics. $10 a day is $300 per month. I ask you, where else can you acquire that type of ROI?

So below’s where I go to- I set up my $1000 on Friday, on Monday it uploaded into my account. I surfed the called for 12 web sites which qualified me for that days discounts. The next day, certainly I had $12.50 cash balance. Incidentally, when you come in with $500 or more they provide you and also your enroller a matching $250 in ad credits. At this factor there is three points I would have done. Request a cash money withdrawal, permit it rest as well as gather every day up until I have my initial financial investment back and after that draw it out, or re-invest it right into another $12 of advertisement credits. I did the later.

Today I have $13.12 in cash refunds and I plan on doing my 12 websites and afterwards re-investing it back into the program. Now on to the following stage. I likewise qualify to earn 10 % commissions on any person I introduce the program to. This is where the actually huge money is. My colleague viewed exactly what I was doing and also stated “I want in”. Monday he went to the banking and transferred $1000 right into his ASD account. It takes 1 Day to upload. Certainly, today we both had an added $250 in ad credit ratings because of the matching reward advertising going on right now. Plus I received as well as extra hundreds bucks right into my cash money balance just for sponsoring him. That’s chilly hard cash money that I could take out if I need to.
So since this hr I have $113.12 in my cash account. To extract or put back, that is the question. I believe I will certainly roll it over.

To place this program into perspective- if you invested say $10,000 into an advertisement plan then rolled over your rebates on a daily basis for a year you would certainly then have approx. $67,000 that you can squander. This is all concept as well as I’m not visiting make any sort of type of income claims yet I think it is extremely possible as well as I have actually talked to individuals in this program which are changing 100K each month. A bunch of that originates from the sponsoring end yet it is not necessary to bring any person into the program to gain rebates.

Right here is my strategy, I am visiting try and also generate a total of 10 people at $1000 each. That provides me my preliminary investment of 1K back in cash bonus offers. I will take out my preliminary investment and then merely allow every little thing surrender and that means I have absolutely nothing to lose. When folks view exactly how very easy this strategy works think me they will certainly intend to discuss it with others. For all those people that my initial 10 generate I obtain an additional 5 % commissions. This cash could accumulate in hurry if you understand the best ways to hire. I fully expect to draw in over 100 marvelous this year from this program not to mention all the advertisements competing my other chances. Right here’s how it works in even more information-

Your advertising and marketing becomes FREE with refunds and you can make 25 % on your investment!

In order to gain a discount, a marketer needs to have an active ad package deal. The minimum advertisement purchase is only $10.00. The purpose of the rebate program is to compensate buyers for checking out and also seeing the website of other marketers. This produces an inner network useful to all marketers as well as their businesses.

When a website owner acquisitions advertisement packages, he/she is qualified to be paid refunds for watching various other website. The refunds are paid from advertisement purchase sales of the Cash money Generator, the sale of banner ads on the Money Generator, sale of ebooks as well as other products that ASD determines to market.

Refund Circulation

Ad investments as well as funds from various other sales will be totaled at midnight each night and 50 % of the gross sales will certainly be rebated to ad buyers.

Every evening at twelve o’clock at night the number of qualified ad packages will be amounted to as well as broken down into the total ad package sales as well as other income sources to figure out the quantity of the rebate for each advertisement package deal. That quantity will certainly be multiplied by the variety of ad bundles in each advertiser’s account and the total amount will certainly be credited to his/her cash money balance account. Refunds will turn up in your account after midnight CST.

To keep the stability of the program the everyday discount will be topped at 8 %. Any sort of excess will enter a reserve account to be utilized when refunds are exceptionally low. 5 percent of advertisement sales, banner sales as well as ebook sales on the Cash money Generator will certainly be placed in the reserve account to be used for the very same objective.

Eleven percent of ad sales, banner sales and ebook sales will certainly be used for advertising and marketing, organizing, website maintenance, management prices, client assistance and profit.

* 5 percent will be used for contests as well as drawings.

* Five percent will be put in a reserve account to be paid as refunds when required.

* Fifteen percent will be utilized for referral compensations.

* Fourteen percent will be paid to numerous boards, instructors and also developers.

Ad Packages and also Credits

Each ad bundle is $1.00 and is composed of 1 credit report. You get 1 showing of your website for each and every credit rating. The minimal ad investment is $10.00. The minimum squander is $10.00.

You get 1 credit history (1 proving of your internet site) for each website you watch. You must watch 24 website daily for 15 seconds each to obtain your day-to-day discount. Viewing 24 websites daily will offer you with enough credit reports to keep your web site revealing day-to-day.

You could view a maximum of 72 website each day. This will allow you to keep 3 website showing on a daily basis. You could show one web site, sight internet site and also earn credit ratings even as a complimentary member.

What You Don’t Know About marketing May Shock You

The Net has to do with giving the community much more option and more details. The whynotAD 2.0 website permits even more option and even more liberty of details.

Publish online your company information, web site specifics, classifieds, most current advertising and marketing, information, products, service, events, gossip, trip deals, flick reviews, and also a lot more? and also all of it completely free.

Internet advertising and marketing that offers your info higher search relevance when people look on yahoo and google.

This wiki design web 2.0 Internet advertising site allows users to place free of cost sprinkle pages. Its? clever? programming puts the information at higher search relevance in search engine lists.

It?s very fast, very easy to use and also the layout is fashionable. Attention to specific as well as most recent innovation make it a spectacular Internet advertising and marketing and online advertising device.

Businesses spend countless dollars to increase Web profiles and generate company online. This Web advertising tool can improve your google rankings and assist individuals locate your information, services and products.

The developers of this exciting website have eliminated the challenging and unnecessary dull of the Net, and so have actually made an easy but really efficient end-user option.

Twenty-four months planned, the whynotAD totally free advertising site provides you massive advantages. Users have a considerably higher selection of solution with far better and also more targeted outcomes. Net marketing of any sort of kind could be placed on the portal in practically a few seconds. Individuals have the capacity to include various advertising categories and also therefore give the write-up a lot more relevance to a particular group or industry.

The whynotAD 2.0 site is a totally free Web advertising solution. It was developed with business community in mind and also is fixated the passions and also requirements of advertisers, businesses as well as the day-to-day user from around the globe. The whynotAD 2.0 portal offers interactive functions that make using and also searching the site better and also interesting.